Digital Marketing - Word of Mouth Marketing
Google’s latest report with BCG (Boston Consulting) on Decoding Digital Impact in India has some amazing data and insights covering Content Strategy for Digital Marketers in India. Though the report focuses on FMCG, most of the insights are applicable to other industries and especially to your content creation and marketing strategy. There […]
The warrior prince Arjuna, the finest archer, when asked by his guru Dronacharya what he can see, reported I can only see the eye of the bird, then shoot said Dronacharya. It was no surprise that Arjuna’s arrow found its mark. He was clear on what he wanted to achieve […]
I’ve heard LinkedIn is the only business network, I need a content strategy for LinkedIn now!!! I listened in rapt silence while he rattled on. He wasn’t getting leads from LinkedIn. It wasn’t driving traffic to his website. Obviously I couldn’t say no directly, but how could I explain it […]